{"id":722,"date":"2011-02-16T09:21:05","date_gmt":"2011-02-16T08:21:05","guid":{"rendered":"http:\/\/www.murillo.es\/blog\/?p=722"},"modified":"2011-02-16T11:10:11","modified_gmt":"2011-02-16T10:10:11","slug":"obsolescencia-programada-comprar-tirar-comprar","status":"publish","type":"post","link":"https:\/\/www.murillo.es\/blog\/2011\/02\/16\/obsolescencia-programada-comprar-tirar-comprar\/","title":{"rendered":"Obsolescencia programada. Comprar, tirar, comprar."},"content":{"rendered":"<p>Bater\u00edas que se &#8216;mueren&#8217; a los 18 meses de ser estrenadas, impresoras  que se bloquean al llegar a un n\u00famero determinado de impresiones,  bombillas que se funden a las mil horas&#8230; \u00bfPor qu\u00e9, pese a los avances  tecnol\u00f3gicos, los productos de consumo duran cada vez menos?<\/p>\n<p>Dejo un documental de\u00a0 Televisi\u00f3n Espa\u00f1ola\u00a0 que nos revela el secreto: <strong>obsolescencia programada<\/strong>, el motor de la econom\u00eda moderna. Se hace un recorrido por la historia de una pr\u00e1ctica empresarial que consiste en la<strong> reducci\u00f3n deliberada de la vida de un producto para incrementar su consumo<\/strong> porque, como ya publicaba en 1928 una influyente revista de publicidad  norteamericana, \u00abun art\u00edculo que no se desgasta es una tragedia para los  negocios\u00bb.<\/p>\n<p>Merece la pena verlo, os va a gustar.<br \/>\n<object id=\"RTVEPlayer6585\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" width=\"425\" height=\"300\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"src\" value=\"http:\/\/www.rtve.es\/swf\/v2\/embed\/983391_es_videos\/RTVEPlayer.swf\" \/><param name=\"name\" value=\"RTVEPlayer6585\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed id=\"RTVEPlayer6585\" type=\"application\/x-shockwave-flash\" width=\"425\" height=\"300\" src=\"http:\/\/www.rtve.es\/swf\/v2\/embed\/983391_es_videos\/RTVEPlayer.swf\" name=\"RTVEPlayer6585\" allowfullscreen=\"true\" allowscriptaccess=\"always\"><\/embed><\/object><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bater\u00edas que se &#8216;mueren&#8217; a los 18 meses de ser estrenadas, impresoras que se bloquean al llegar a un n\u00famero[&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,1],"tags":[226,223,225,222,224],"_links":{"self":[{"href":"https:\/\/www.murillo.es\/blog\/wp-json\/wp\/v2\/posts\/722"}],"collection":[{"href":"https:\/\/www.murillo.es\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.murillo.es\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.murillo.es\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.murillo.es\/blog\/wp-json\/wp\/v2\/comments?post=722"}],"version-history":[{"count":4,"href":"https:\/\/www.murillo.es\/blog\/wp-json\/wp\/v2\/posts\/722\/revisions"}],"predecessor-version":[{"id":726,"href":"https:\/\/www.murillo.es\/blog\/wp-json\/wp\/v2\/posts\/722\/revisions\/726"}],"wp:attachment":[{"href":"https:\/\/www.murillo.es\/blog\/wp-json\/wp\/v2\/media?parent=722"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.murillo.es\/blog\/wp-json\/wp\/v2\/categories?post=722"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.murillo.es\/blog\/wp-json\/wp\/v2\/tags?post=722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}